Keep Soul Alive Campaign

Nov – Dec 2023

Role: Marketing Manager

National Black Theatre’s

Building a Content Strategy That Exceeds Expectations

It takes a community to Keep Soul Alive. Malik helped build out a content and outreach strategy using digital ads and social media to raise $64,510.95, a 90.33% increase from last year!

Donations help provide a creative, supportive space for artists of the Black diaspora to hone their entrepreneurial spirit and articulate the complexity, beauty and artistic excellence intrinsic in how we experience the world through their craft—acting, directing, producing, creative placemaking, designing, and playwriting.

YOY Fundraising Revenue

A 90.33% Increase Year-Over-Year
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Packages O' The Things We Deliver, a theater production

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Cato, a 3-D animated short story